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Monitor Your Sales Team's Visit Performance with GPS Tracker

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Monitor Your Sales Team's Visit Performance with GPS Tracker
Key Takeaways:
  1. Accurately monitor your sales team's working hours, route efficiency, and visit duration from your vehicle's GPS history.
  2. Verify the number of locations visited versus the target with GPS data-based stop reports.
  3. Evaluate the driving behavior of sales teams to prevent loss of time, repair costs, and the risk of accidents.
Do you have a sales team that regularly makes field visits? Now you can monitor their visits with a GPS tracker. By installing a GPS tracker on every vehicle used by your sales team, you can track their location history and activities in detail. A vehicle GPS tracking platform makes it easy to monitor the locations or areas covered daily, especially if your sales team is divided into zones. What information can you get from a GPS tracker to help monitor your sales team's visits?           

 

1. Working Hours

To determine whether your sales team is starting their visits on time, you can check their trip start times. This data will also help you determine whether any excess working hours are due to delays at the start of the day or whether they can actually be counted as overtime.

 

2. Route Efficiency

Is your sales team's route efficient? The route playback feature allows you to evaluate whether your sales team's path is random or organised. Random routes can be considered inefficient, as they waste a lot of time. Furthermore, you can also see whether your sales team is adhering to assigned zones.

 

3. Duration and Distance of Travel

In addition to route planning, you can also view the duration and distance of travel from one stop to another. This can be used as a consideration when evaluating the performance of your sales team's visits. You cannot expect a high number of visits if the distance and duration between locations are too great.

 

The sales team discusses in the office to monitor the performance of visits with GPS tracker.

 

4. Arrival Time, Departure Time, and Duration at Each Location

Verify visit effectiveness by evaluating details such as arrival time, departure time, and time spent at each location. These details can be obtained through the Trip Report feature or geofence features. By monitoring these details, you can determine the optimal average duration per visit, estimate the number of locations that can be visited in a day, and assess the effectiveness of your Sales team’s visits.

 

5. Number of Locations Visited

If you have a daily target for the number of clients to be visited, GPS tracker will make your work easier. You can find this information through the Stop Report or Trip Report, which can also help you analyse performance differences between visit zones. If the number of clients covered in daily visits meets the target but sales results do not show a significant increase, you may need to dig deeper and adjust your Sales team’s visit strategy.

 

6. Driving Behaviour

Ensure your sales team drives safely by monitoring several risky driving behaviours, such as speeding, harsh braking, sudden acceleration, and sharp turns. In addition to protecting your team, monitoring driving safety is crucial for preventing greater losses. These losses include lost working hours, staff absence, medical expenses, and vehicle repair costs. This can certainly impact the achievement of your sales targets.

 

7. Percentage of Vehicle Use

One of the productivity parameters of your field Sales team is vehicle usage. If the percentage of vehicle usage is low, it may indicate that your Sales team rarely conducts field visits. You can also assess how optimally the vehicle is used during working hours by considering the percentage and total duration of idling, total driving duration, and number of trips.

 

Want to monitor your field sales team's performance more efficiently? Use a GPS tracker and Cartrack's advanced Software as a Service (SaaS) platform! Cartrack's fleet management platform not only enables you to track the location of all your vehicles from one place, but also provides comprehensive vehicle-based information. This comprehensive data is presented in a way that is easy to understand and provides insights to optimise your sales team. Contact us here to get more information about Cartrack and a live demo from our team.

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